On Mar. 28, NLD ACM said it would monitor compliance more closely.
NLD ACM informed companies about increased supervision on telemarketing rules.
After Jul. 1, 2025, NLD ACM will conduct audits to check whether companies are complying with the rules and can take enforcement action if needed by imposing fines.
Information Session
NLD ACM held a meeting for energy suppliers and telecom providers on Mar. 27, 2025, to inform companies of their obligations and the rules surrounding telemarketing.
Energy suppliers and telecom companies in particular responsible for many complaints.
All the rules that apply to telemarketing were discussed, e.g. companies may only contact if the person being called has given explicit permission to do so.
Permission given must also be verified by the company before the conversation, for example by app, text message, email or telephone.
Companies must also be transparent about, for example, the purpose of the conversation, the price and the duration of the contract.
Rules for firms using telemarketing to approach consumers and self-employed persons.
All parties in the marketing chain, from obtaining permission to the end of the agreement, are (jointly) responsible for compliance with the rules.
The company that ultimately becomes the contracting party is (jointly) responsible for compliance with rules; NLD ACM will address that company in the event of a violation.
If an agency violates the rules, the outsourcing company can also be held accountable.
Effectiveness
Companies have until Jul. 1, 2025 to ensure their processes are in order.